--- title: Services | Mispar --- [About](https://mispar.co/about?hsLang=en) [Services](https://mispar.co/services) [Reports](https://mispar.co/salaryreport?hsLang=en) [Insights](https://mispar.co/insights?hsLang=en) [Studies](https://mispar.co/studies?hsLang=en) [Contact](https://mispar.co/contact?hsLang=en) ![](https://mispar.co/hubfs/raw_assets/public/Mispar/images/services-banner.png) ![](https://mispar.co/hubfs/raw_assets/public/Mispar/images/services-bg-1.png?1) ![](https://mispar.co/hubfs/raw_assets/public/Mispar/images/services-bg-2.png) ![](https://mispar.co/hubfs/raw_assets/public/Mispar/images/services-bg-3.png) ![](https://mispar.co/hubfs/raw_assets/public/Mispar/images/services-bg-4.png) [Quantitative Research](https://mispar.co/services#service-Quantitative+Research) [Qualitative Research](https://mispar.co/services#service-Qualitative+Research) [Custom Studies](https://mispar.co/services#service-Custom+Studies) [Brand Tracking](https://mispar.co/services#service-Brand+Tracking) ## Quantitative Research ### Numbers Never Lie Our quantitative research combines sophisticated techniques with creativity and collaboration. Through the findings of numerical and statistical data we reveal multi-faceted, comprehensive conclusions and offer relevant discoveries, laying the groundwork for foundational transformation. How we do it Smart Survey Designs Strategic Data Analysis & Reporting Proprietary & Custom Panels Incentive Management Creative Distribution to Every Community Online & In-Person Modalities ![shutterstock_517844728](https://mispar.co/hs-fs/hubfs/shutterstock_517844728.png?width=1305&height=277&name=shutterstock_517844728.png) Case Study A leading distributor of Kosher food products was looking to maximize their distribution reach. Placement and quantity being the biggest risk factor, they needed to develop a statistical basis for which to measure against. Mispar ran a full gamut of research across a variety of markets using different methods. The research presented affected immediate change and a lasting impact on the trajectory of Kosher distribution. ## Qualitative Research ### Revealing the insides of insight Driving our competence in the field of qualitative data is our team of experts who connect deeply with consumers on every level. An innate curiosity feeds the questions we ask to discover the subconscious reasoning behind facts and figures. Through a variety of leading-edge methods we uncover the magic of qualitative data, revealing multi-dimensional insights and answering the most important question of why. How we do it Creative Recruitment Methods Expert Interviewers Panels for Unique Audiences Industry-Leading Modalities ![shutterstock_1246083169](https://mispar.co/hs-fs/hubfs/shutterstock_1246083169.png?width=1305&height=277&name=shutterstock_1246083169.png) Case Study A growing houseware company in Upstate, NY seeked help understanding the needs of their consumers. Mispar established a research project targeting their clientele, to hear how they feel about the brand and find out what excites them about houseware products in general. Connecting to homemakers and house cleaners through a women’s social platform was one successful method we employed, where we discovered surprising insight into their unique wants and needs. Armed with a treasure trove of insight, the company was able to adjust their approach to satisfy the real needs and values of their consumers. ## Custom Studies ### Data feeds us. Insight frees us. Often, the right path to research involves individualized, strategic planning. By combining several modalities of qual & quant research, we customize the most effective study to your needs. Our holistic approach and industry expertise result in the most accurate sampling. How we do it Hands-on Collaboration Customized Strategy Individualized Recruitment Creative Incentive Planning ![shutterstock_579867070](https://mispar.co/hs-fs/hubfs/shutterstock_579867070.png?width=1305&height=277&name=shutterstock_579867070.png) Case Study A worldwide Jewish organization set out to raise their bar. Questioning their potential reach and impact that would determine key decisions like brand strategy, recruitment, and budget, they found themselves stuck in the web of not knowing. Mispar brought clarity and direction through a strategic combination of qual and quant research. By conducting a complete scrub of the existing data, Mispar was able to develop a comprehensive study that fielded survey and interview responses from thousands of participants of different communities and Jewish affiliations. ## Brand Tracking ### Real Leaders Listen It’s safe to say that a company’s brand is one of its most valuable assets. Organizations and businesses invest substantial effort and a whole lot of money to build their brand, and are often left doubting its effectiveness.  The ability to measure your brand-building efforts against solid evidence can completely turn around the dynamics of your brand culture, regardless of industry. From employee attitude to brand awareness to identifying target audiences, there is so much to unpack with brand tracking. How we do it Figure out growth potential Measure and evaluate performance Uncover new opportunities Track target audiences Identify negative patterns and issues Determine pricing strategies Compare your brand to competitors Compare your brand performance across markets ![shutterstock_1925758712](https://mispar.co/hs-fs/hubfs/shutterstock_1925758712.png?width=1305&height=277&name=shutterstock_1925758712.png) Case Study A popular NY based health network was looking to build a solid foundation of trust and connection with their customers. Through the power of brand tracking they were able to tap into their customer base, understand their purchasing habits and determine what inspires their trust. Newfound insight revealed hidden dimensions and unique opportunities, helping to shape their identity and set them apart from competition. ![](https://mispar.co/hubfs/insight-logo-24.png) [About](https://mispar.co/about?hsLang=en) [Services](https://mispar.co/services?hsLang=en) [Salary Report](https://mispar.co/frum-salary?hsLang=en) [Media Index](https://mispar.co/media?hsLang=en) [Insights](https://mispar.co/insights?hsLang=en) [Active Studies](https://mispar.co/studies?hsLang=en) [Panel](https://mispar.co/panel?hsLang=en) [Privacy Policy](https://mispar.co/privacy-policy?hsLang=en) [Contact](https://mispar.co/contact?hsLang=en) [(845) 422-8344](tel:(845)%20422-8344) [info@mispar.co](mailto:info@mispar.co) ### Stay in the loop Keep up-to-date with our weekly newsletter, Mispar Minded. Thank You!